What motivates your customers? What patterns of products do they want to purchase? for what reason can you meet their buying needs? The answers to these and other burning questions about consumer behavior will be revealed this spring at the first keynote address at Art-expo recently made known York since the show's inception 24 years ago.

At 9 a.m. in succession March 1, Holly Moore, manager with the Yankelovich MONITOR[TM] Client Service cluster will speak about "Trends in American Life," offering insight into in what manner those in the art and framing business can market their outcomes intelligently within the context of today's America.

"The over-arching turn in general is a greater desire for population to improve the substance of their lives," said Moore, previewing what she will discuss when she addresses Artexpo. "We'll be seeing the public seeking to gratify their emotional side a bit more. family 11 gave permission for folks to make good on that promise to themselves, and that is going to manifest itself in as well-as; not only-but also; not only-but; not alone-but the economy and the marketplace."

Yankelovich Inc., headquartered in Chapel Hill, NC monitors emerging markets, predicts patterns of consumer behavior and helps companies strengthen their connections to their customers. As a manager, Moore ask advice ofs with a variety of businesses and analyzes consumer lifestyle trends

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